The challenge
A nonprofit organization based in the United States, focused on humanitarian aid and education, needed a new website to support their growing international donor base. The old site was outdated, single-language, and difficult to manage, especially with time-sensitive campaigns and global visitors.
They approached Code Elevator to build a robust, multilingual, donation-enabled WordPress platform that could serve audiences in the U.S., Europe, and the Middle East.
The NGO faced:
- A limited CMS that did not support multiple languages or regions
- Frustrating backend workflows that delayed campaign publishing
- Poor mobile responsiveness
- Integration issues with donation gateways like PayPal and Stripe
- A lack of SEO structure, affecting global discoverability
They needed a fast, scalable solution that non-technical staff could easily update and expand over time.
Solutions
We assembled a dedicated WordPress development team with multilingual expertise and nonprofit experience. The approach included UX improvements, backend flexibility, and multilingual plugin configuration.
Team Composition:
- 2 WordPress Developers
- 1 UI/UX Designer
- 1 SEO Specialist
- 1 Project Manager
Execution
Phase 1: Discovery & Strategy (1 Week) Stakeholder interviews to understand mission, goals, and content needs Audited existing site performance, SEO, and CMS structure
Identified priority languages and content regions (English, Arabic, German)Phase 2: Design & Wireframes (2 Weeks)
Created mobile-first, accessibility-compliant layouts
Developed multilingual-friendly UI elements and navigation logic
Focused on intuitive donation flow and visual storytellingPhase 3: Development (3 Weeks)
Built the site on WordPress + Elementor for easy editing
Integrated WPML for multilingual content management
Developed flexible content modules (donation appeals, blogs, impact stories)
Connected Stripe and PayPal for global donationsPhase 4: Testing & Launch (1 Week)
Conducted multi-device QA in 3 languages
Implemented SEO best practices across metadata, schema, and hreflang tags
Trained NGO staff on backend content publishing and version control
Code Elevator delivered exactly what we needed—clean design, multilingual capability, and donation tools that work everywhere. Our team now updates the site with ease.
Director of Communications, US-Based NGO
Results
- Global Reach: 3X increase in non-US traffic within 60 days
- SEO Boost: 40% improvement in organic search impressions
- Conversion: 22% increase in online donations after launch
- Efficiency: Content updates now 3X faster with Elementor
- Localization: Delivered seamless experiences in English, German, and Arabic
Key Outcomes
Tech Stack & Tools
- CMS: WordPress + Elementor
- Language Plugin: WPML
- Payments: PayPal, Stripe
- Analytics: Google Analytics 4, Google Tag Manager
- SEO: Rank Math, manual schema tagging
get in touchExpanding your global mission online? Hire WordPress developers from Code Elevator to build scalable, multilingual websites that grow your impact.
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